Launch and introduction of new products and services

  • Pre launch: new bands, products and services

  • Choice Based Conjoint Analysis

  • Role and relevance of the category and product

  • Brand's competitive set

  • Competitor’s Price Monitoring

  • Trend Analysis


Launching new products and services to market are among companies’ strategies of expansion and penetration. 

In order to reduce risk and anticipate the performance of product or service, it is convenient to carry out a market study to evaluate its potential acceptance and attractiveness.

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Colombia 272, Vista Hermosa, CP 64620 Monterrey, N.L. México

                   Sé parte de nuestro equipo: